It's a very exciting week in the world of cruising with the entrance of 2 new cruise lines into our industry in 2 really high potential growing markets.
AROYA CRUISES
First up, In Saudi Arabia we have the launch of AROYA CRUISES, with their newly purposed megaship AROYA.
(image: Cruise Saudi)
The Aroya was built in 2017 as the World Dream for Dream Cruises and then sold to Cruise Saudi in 2023. Since then she has been completely transformed in a shipyard in Bremerhaven, Germany in readiness for launching the first ever Saudi owned cruise line. When she starts sailing on 16th December to Eygpt, Jordan and to the private island resort of Aroya cruises, she will be focused predominetly on Saudi Arabian passengers.
We will bring you insights on the onboard retailing run by Gebr. Heinemann when the ship is properly launched in a few weeks time!
MITSUI OCEAN CRUISES
Next up, we head to Japan for the launch of MITSUI OCEAN CRUISES with their newly purposed ship Mitsui Ocean Fuji,
(Image: Mitsui Ocean)
Mitsui Ocean Fuji was built back in 2007 as the Seabourn Odyssey for Seabourn Cruises, and was sold to Mitsui Ocean last year. She has been in dry dock since September being extensively refurbished ready for entering into service this weeks. Mitsui Ocean Fuji will be cruising in and around Japan and specifically is designed for the fast growing Japanese cruise market. Very exciting!
We will bring you more details of the retail offering from Starboard Group in the next weeks.
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It's really exciting to see 2 markets with high potential launching new ships, as it really confirms how much potential there is inside the global cruise retail industry. On behalf of the Cruise Retail Academy, we wish all the retail teams onboard the very best of success in their launches and look forward to some great new retail environments.
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